Jan 28, 2010

adidas Originals to be game controllers

adidas will become the first game controller shoe. You'll be able to control things in an online environment with challenging games, and experience the content living in a virtual adidas Originals neighborhood :)

Sounds interesting, eh? Now you have to wait till 10 February. You know with the launch of iPad, shoes like these ones, etc... I can't wait tomorrow!
Ah the video is just below; (Do not forget to check the Guinnes ad as well)

Even Guinness touts technology as a rugby game booster.

Jan 27, 2010

Cheer Up London!

Today London is on Amalia Rodrigues mood. Click on last.fm, open Amalia Rodrigues radio. And the first song should be from Amalia Rodrigues Conta Errada. And look at the images, that woman my mates, looks like my mother!
Anyway, that's enough of blues today; watch this movie to cheer up!
Directed by; Dom Bridges / UK / 2009

Nice, eh :)

Jan 26, 2010

2 Works form 2 NY Agencies

I wish I could go to New York tomorrow... Yeah not possible so maybe exploring Moma's web site could soothe my NYC desire... But what I see! Tim Burton exhibition???   It can be seen till 26 April 2010, so who knows...
But at that point we should give Big Spaceship digital agency its credits. They've done a wonderful job, click to check the web site.
Another reason would be to go to a NBA game, undoubtedly. And at that point there's a brilliant agency to be named; Goodby, Silverstein & Partners. Their "There Can Only Be One" campaign including TV and print works were brilliant! My favorite TV is from Shaq and Kobe "fear". Not to mention that this is from 2009, and can't wait this year's!
New York some other time maybe... NY agencies, yeah you should definitely follow these 2 agencies, and my friends that's 4 free!

Jan 23, 2010

What's Happening To Jean Brands?

The competition and the soul of jeans can be confusing sometimes.
It started first with Wrangler (TVC below) with a campaign "We Are Animals" won the Grand Prix for Print at Cannes International Advertising Festival last year, and now they're back with Red Animals version...
Full Credits
Agency:Fred & Farid, Paris
Client: Wrangler

Date: Jan 21, 2010

And now Diesel. The London agency started a brand new campaign "Be Stupid"
The brand new Be Stupid campaign by Anomaly London.
Click to be a part of the "Be Stupid" Team.

Full Credits
Agency: Anomaly London
Client: Diesel
Interactive Production Company:Stink Digital
Date: 18 Jan, 2010

So it's now "Back to basics" time for jean companies! We are animals and stupid as well... Guess what's next, I'm sure a new campaign like Hungry People (hungry for love, information, sharing... u see, it's flowing easily :)) should be on its way for any other jean brands...